90 Minutes At A Time (90MAAT) was founded in May 2017, initially as a solo blog, and shortly after expanded to a team of four students, three from Loughborough University and one from the Royal College of Music, writing about Premier League football.
Since 2017, 90MAAT has experienced significant growth. Our team now sits at over 50 writers spanning 11 countries, alongside a ten-strong sub-editorial team. The site presently has a vast overall team structure, including 20 Premier League team correspondents and sub-teams in analysis, features, transfer news and FPL, offering rounded, comprehensive coverage from all 20 Premier League teams.
We believe in telling the stories that are topical, relevant and insightful on anything and everything from the Premier League, growing the site from its most simplistic form to a platform that is proud to have hundreds of thousands of readers from 180 countries worldwide. Since May 2017, we have been accepted into the NewsNow Publishers Network, made the shortlist in the category of Best New Football Blog at the Football Blogging Awards 2018 alongside entering an affiliate marketing deal with PUMA.
90MAAT, as we describe it, is your digital Premier League guide – offering analysis, features, previews, match coverage and FPL insight, from a team of over 50 contributors.
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90 Minutes At A Time – 90MAAT – your digital Premier League guide.